O’Rylie’s

In 2017, I had an idea of starting my own line of baby apparel, specifically onesies.

I started a branding concept called O’Rylie’s. The logo is my cartoon version of my kid.
My initial concept was to use classic/old-school shirt designs and “baby-fy” them.

Here are a few of the initial designs.

I then had the idea for a set featuring KISS.

Imogen Heap’s ‘Happy Song’ was the true inspiration behind this project. Here is the Happy Song set that I personally illustrated.

Feel free to sing along as you browse the designs.

Disclaimer: I designed, conceptualized and/or led/worked with a team in the creation of these projects. Copyright belongs to the clients/employers whom I’ve created/distributed whilst employed/contracted at that time. I am posting them for the sole purpose of showcasing my skills and abilities, no infringement intended.